The Master of Science in Strategic Communication
Program Mission
The Master of Science in Strategic Communication program combines the study of the discipline of communication with practical, strategic skills that give students the tools they need to advance their careers and authentically tell the story of their organization.
Program Student Learning Outcomes:
SLO 1: Students will be able to strategically assess communication needs of an organization (Bloom—evaluate)
SLO 2: Students will be able to strategically plan for all an organization's internal and external communication needs (Bloom—create)
SLO 3: Students will be able to strategically execute a communication plan on behalf of an organization (Bloom—create)
Admission Requirements
Bachelor’s degree from an accredited institution
A 2.75 cumulative GPA for all prior coursework
Completion of a college-level math course with grade of C or better
Completion of a college-level English course with grade of C or better
Grading System
Trevecca Nazarene University's grading system, based on class work and examinations, is as follows:
Description Grade Quality Points
Exceptional A 4.0
A- 3.7
Superior B+ 3.3
B 3.0
B- 2.7
Average C+ 2.3
*Passing C 2.0
C- 1.7
D+ 1.3
D 1.0
D- 0.7
F 0.0
*Note: A grade lower than a C in a course must be repeated.
Incomplete "I" Given for sickness or emergency reasons near end of a course. The incomplete must be approved by the teacher and the program director. The "I" must be removed within six weeks or the grade will be based on points earned for completed work.
Withdrawal "W" Granted to a student who officially withdraws from a class before the end of day 21 for most courses or day 35 for 12-week courses. The grade of "W" may be assigned by the
Strategic Communication Curriculum
Strategic Communication Courses - 30 hours
| STC 6000 | Introduction to Strategic Communication: The Power of Storytelling | 3 |
| STC 6010 | Content Creation for Digital and Social Media | 3 |
| STC 6020 | Crisis Communication | 3 |
| STC 6030 | Strategic Communication Planning and Leadership | 3 |
| | COM DEI Intercultural Competencies in Communication | 3 |
| | COM Media Relations | 3 |
| | COM Social Change Communication and Advocacy | 3 |
| | COM Strategic Visual Communication | 3 |
| | COM Communication Law and Ethics | 3 |
| | COM Communication Research and Analytics | 3 |