/Institutions/Trevecca-Nazarene-University/json/2020-2021/University-Catalog-local.json

/Institutions/Trevecca-Nazarene-University/json/2020-2021/University-Catalog.json

Department of Business Administration

ADMINISTRATOR

GREG RUNYAN, Chair, Department of Business Administration; Associate Professor of Business, 1987—

BS, Trevecca Nazarene University; CMA, CSCA, CFM, CPA, Tennessee; MBA, Tennessee State University.

Department of Business Administration General Information

The Department of Business Administration offers programs for students planning careers in many business occupations. The Department offers a Bachelor of Business Administration degree (BBA) which includes a core curriculum that consists of foundational courses in accounting, computer applications, economics, finance, law, management, marketing as well as statistics and business strategy. Each BBA student is required to select a concentration from the following: Accounting, Community Development, Entrepreneurship and Small Business Management, Information Technology, International Business, Management, Marketing, or Music Business. The BBA is generally considered to be the equivalent of a double major in Business Administration and the chosen concentration, thus a declaration of a minor is encouraged when possible, but not required.

Nearly all of our BBA programs require at least one, three-credit hour internship. This entails 165 hours of on-site, real world, hands-on involvement with an organization in a position that matches the student's career goals. Trevecca's location in a growing, diversified city like Nashville, Tennessee, along with its excellent reputation in the business community provides its students with great opportunities for life changing internships that in many instances lead to full-time employment upon graduation.

For students desiring more flexibility than that provided by the BBA track, such as transfers and those not drawn to any of the business concentrations, the department offers the option of earning a Bachelor of Science (BS) in Business. These students are required to complete the business core and a complementary minor from any department on campus.

A final offering is an Associate of Science (AS) in Business. This program requires students to complete 60 hours that include general education as well as certain core business classes. Students choosing this program will have a solid business education and upon graduation may decide to seamlessly transition to the four-year degree.

For BBA students, the Accounting Concentration provides training for professional opportunities in both public and private accounting as well as governmental and not-for-profit organizations. Students may choose the traditional four-year degree or the 150 hour Professional Accountancy degree. Completion of this program will qualify the student to sit for the CPA exam in a majority of states. Students preparing for the CPA examination should consult with a member of the Accounting faculty to ensure that they meet the licensing requirements in the states where they wish to practice.

The Community Development Concentration will require the student to complete the business core curriculum while also completing a significant number of courses from the Department of Social and Behavioral Sciences and the J.V. Morsch Center for Social Justice. A student completing the requirements for this degree will have many opportunities in both the non-profit and traditional business sectors. The primary focus of this degree is to allow a student to use his/her business background to improve the lives of families in disadvantaged communities around the world.

An Entrepreneurship and Small Business Management Concentration will give students the tools needed to pursue owning and operating their own businesses.  In addition to a solid core of business classes, this concentration provides specialized courses in developing and evaluating business ideas, managing small businesses, and a unique mentorship program where each major is paired with a successful entrepreneur to consult and advise throughout the learning process.

For those interested in incorporating a technology perspective into their BBA, the Trevecca Department of Technology and Design offers an Information Technology Concentration. This concentration provides hands-on, real world opportunities to apply information technologies to business problems. Students interested in working in technology companies in non-IT areas, or those interested in systems analysis, web design, project management, or business programming will find this concentration an excellent fit.

The Department of Technology and Design is housed in the Skinner School of Business and Technology and in addition to the program mentioned above provides the opportunity for students to earn a Bachelor of Science degree in Computer Science, Graphic Design, Information Systems, or Information Technology with concentrations in Cybersecurity and Digital Forensics, Game Design, Rich Media Design, Social Media and Digital Marketing, Software Engineering, Specialized Computing, UX Design, and Web Design and Development.  For more information on these degrees please see the Department of Technology and Design section.

The International Business Concentration will provide the student with a solid business foundation with a more global focus. Understanding the broader world in which we live is becoming a more relevant and valuable skill. Students will be required to complete the core business curriculum complemented by courses such as Intercultural Communication, International Economic Development, and International Marketing. This will prepare them for positions in business or with the U.S. government both domestically and abroad.

The Management Concentration prepares students for a variety of opportunities in the management of enterprises. Career choices range from small entrepreneurial ventures to positions with Fortune 500 companies and from generalist roles to specialization such as operations management, human resources management, and quality management.

Companies are constantly looking for motivated people to help sell their products as well as to keep their customers satisfied and informed. The Marketing Concentration is designed to prepare students to meet these demands by emphasizing principles of good communication, including basic sales techniques, advertising strategies, and the art of providing quality customer service.

A student wishing to pursue opportunities in the Music Industry in a nonperformance capacity should strongly consider the Music Business Concentration. Course work is designed to acquaint the student with the music industry and includes instruction in music publishing, concert management, studio production, music merchandising, and public relations.

The department partners with the School of Education by offering a unique business major to allow interested students to obtain a Business Education Degree (grades 6-12). The teaching major is approved by the Tennessee Board of Education and is part of the unit accredited by NCATE.

The Business Administration Department offers various minors for those desiring to integrate business and information technology learning with their chosen primary discipline. In addition, there is a unique summer sales internship program available to students in the department.

Mission Statement

The purpose of the Department of Business Administration is to prepare each student for excellence in business to glorify God through stewardship, leadership, and service. In order to carry out this purpose, the following departmental objectives and student learning outcomes have been adopted:

Departmental Objectives

1. To provide holistic education by encouraging spiritual, intellectual, and emotional growth in our students.
2. To create agents of change by teaching ethics based on Christian values, responsible leadership, and business competence.
3. To promote stewardship of all God’s gifts including time, talents, and resources.
4. To mentor students through close relationships with faculty, exemplary life of faculty, and community with other believers.
5. To achieve excellent outcomes of Christian service in job placement, professional certification, and graduate school placement.

Student Learning Outcomes

Bachelor of Business Administration (BBA)

All Bachelor of Business Administration graduates will be:

1. Able to demonstrate competency in the core business areas.
2. Able to make ethical decisions based on Christian values.
3. Able to work in groups and teams and interact successfully in an organizational setting.
4. Able to clearly and effectively communicate business information.
5. Prepared for employment and/or to be admitted to graduate/professional programs.

BBA graduates with concentrations in Accounting or Professional Accountancy will be:

1. Able to demonstrate competency in the area of accounting.
2. Accounting graduates will demonstrate significant spreadsheet skills.
3. Accounting graduates will demonstrate a significant level of database knowledge.
4. Accounting graduates will demonstrate their understanding of a general ledger software package.
5. Accounting graduates will demonstrate an understanding of how information systems can be utilized in the management of business knowledge and processes.

BBA graduates with concentrations in Community Development will be:

1. Community Development graduates will be able to describe the development of sociology of cities and examine and analyze population and institutional changes. In addition, they will be able to describe and analyze the nature of community in urban neighborhoods. They will also be able to describe and define perspectives related to urban planning and development and identify practical solutions to urban problems.
2. Community Development graduates will demonstrate the ability to conduct ethnographic research.
3. Community Development graduates will demonstrate an understanding about the economic forces that shape poverty and public policy.

BBA graduates with concentrations in Entrepreneurship and Small Business Management will be:

1. Entrepreneurship majors will demonstrate and apply knowledge of new business ideation and assessment.
2. Entrepreneurship majors will demonstrated and apply knowledge of small business management principles.
3. Entrepreneurship majors will demonstrate and apply knowledge and employee staffing and training.
4. Entrepreneurship majors will demonstrate an understanding of how information systems can be utilized in business.

BBA graduates with concentrations in Information Technology will be:

1. Able to demonstrate knowledge of current IT languages, databases, and technologies.
2. Able to solve business problems using information technologies and critical thinking.
3. Able to clearly communicate business requirements and technical information.
4. Prepared for employment and/or admission to graduate/professional programs.

BBA graduates with concentrations in International Business will be:

1. Able to demonstrate competency in the area of International Business.
2. International Business graduates will demonstrate an understanding of how information systems can be utilized in the management of business knowledge and processes.
3. International Business students will demonstrate competency in International Marketing.
4. International Business Students will demonstrate competency in International Economic Development.

BBA graduates with concentrations in Management will be:

1. Management students will be able to demonstrate their knowledge of management principles.
2. Management graduates will demonstrate an appropriate level of Excel skills.
3. Management graduates will demonstrate competency in the area of staffing and training employees.
4. Management graduates will demonstrate an understanding of how information systems can be utilized in the management of business knowledge and processes.
5. Management students will demonstrate competency in the area of production and operations management. This course has seven student learning outcomes.

BBA graduates with concentrations in Marketing will be:

1. Able to demonstrate their knowledge of marketing principles.
2. Marketing graduates will demonstrate an understanding of how information systems can be utilized in the management of business knowledge and processes.
3. Marketing graduates will demonstrate significant spreadsheet skills.
4. Marketing students will demonstrate competency in the field of advertising management.
5. Marketing graduates will demonstrate competency in Sales.

BBA graduates with concentrations in Music Business will be:

1. Music Business majors will demonstrate and apply knowledge of the creative process as applied to the recording industry.
2. Music Business majors will demonstrate and apply knowledge of music business marketing practices.
3. Music Business majors will demonstrate and apply knowledge of processes involved in music industry law.
4. Music Business majors will demonstrate and apply knowledge of the planning and execution of live music strategies.

Bachelor of Science in Business graduates will be:

1. Able to demonstrate competency in the core business areas.
2. Able to make ethical decisions based on Christian values.
3. Able to work in groups and teams and interact successfully in an organizational setting.
4. Able to clearly and effectively communicate business information.

Associates of Science in Business graduates will be:

1. AS in Business graduates will demonstrate competency in the area of staffing and training employees.
2. AS in Business graduates will demonstrate an appropriate level of Excel skills.
3. AS in Business graduates will demonstrate competency in financial accounting.
4. AS in Business graduates will demonstrate competency in Macroeconomics.
5. AS in Business graduates will demonstrate competency in Management.